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Huron Capital’s Good Sportsman Marketing Acquires HME Products

Huron Capital’s Good Sportsman Marketing Acquires HME Products

First Add-on Acquisition for Hunting Accessories Platform

PR Newswire

DETROIT, Oct. 18, 2016 /PRNewswire/ — Huron Capital Partners LLC (“Huron Capital”) today announced Dallas-based Good Sportsman Marketing (“GSM”), its hunting accessories platform, has acquired Minn.-based HME Products, LLC (“HME”). This is the first add-on acquisition since Huron Capital’s investment in the platform in June.

Founded in 2000, HME designs and distributes a variety of tools that assist hunters in the field, including accessory hooks, deer gambrels and drags, tree-stand accessories, gloves and other related products. The company distributes its products through a mix of sporting goods, farm & fleet, e-commerce and specialty retailers across the U.S.


“The acquisition of HME will add a variety of products that we expect to be highly complementary to our lineup,” said Eddie Castro, CEO of GSM. “HME has an excellent reputation for high quality hunting accessories. We look forward to building on that reputation as we invest in new product development to drive growth in the category and enhance the hunting experience for consumers.”

Sean Roberts, Principal at Huron Capital, added, “We believe HME is a great fit for GSM, and we are pleased to complete this add-on acquisition so soon after our initial investment in GSM. We are excited to work with the GSM team to pursue additional acquisitions and other growth initiatives as we seek to build out the GSM platform.”

About Huron Capital Partners LLC

Based in Detroit, Huron Capital is an operationally-focused private equity firm with a long history of growing lower middle-market companies through our proprietary ExecFactor buy-and-build investment model. We prefer complex situations where we can help companies reach their full potential by combining our operational approach, substantial capital base, and transaction experience with seasoned operating executives. Founded in 1999, Huron Capital has raised over $1.1 billion in capital through four committed private equity funds and invested in over 120 companies, and our portfolio companies have employed over 11,000 people throughout North America. The Huron Capital buy-and-build investment model includes equity recapitalizations, family succession transactions, market-entry strategies, corporate carve-outs, and management buyouts of companies having revenues up to $200 million. Huron Capital targets both majority and less-than-majority equity stakes in fundamentally-sound companies that can benefit from the firm’s operational approach to creating value. Huron Capital’s sector focus includes business services, consumer products & services and specialty manufacturing. For more information, please visit www.huroncapital.com.

About GSM

GSM has been a leader in the hunting and shooting accessories markets since its inception in 2000 when it pioneered the trail camera market with the launch of StealthCam. Since that time, GSM has added to its comprehensive portfolio of market-leading products with the addition of Walker’s hearing protection and enhancement devices, American Hunter deer feeders, Cyclops LED lighting, and Western Rivers game calls. GSM combines its passion for the outdoors with its innovative design capability to create unique products that enhance the hunting and shooting experience for its enthusiast customer base. The Company sells its products at leading specialty retailers, online distributors and big box outlets across the U.S. and Canada.

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/huron-capitals-good-sportsman-marketing-acquires-hme-products-300346732.html

SOURCE Huron Capital Partners LLC

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